This month, we’re hearing from Jennie Carpenter from True Potential, who explains why personal Health and Wellbeing development really is critical for your business success –
take it away Jennie!
“How many times have you seen yourself come up against the same challenges, different places, and different faces however the same issues occurring?
Case Study
Recently I worked with a business owner who was experiencing several challenges, the main concerns were around reduced sales, which in turn effected their turnover. The turnover had reduced by 50% over a short space of time, despite this being a well established company. The Director contacted me with the main aim of implementing a new Marketing Strategy which they believed would resolve this problem and increase turnover.
Through the initial stages of determining what the underlying problem was, we established that even though the Director had been clearly going through the motions, the underlying problem was that they themselves were completely disconnected with the business, their passion and purpose had long gone, and the work had become a tedious chore, they were effectively sabotaging their own business without realising it.
Through this they were suffering from high levels of stress. They highlighted themselves that whilst they were working nine/ten hours a day, they were no longer being effective, they were fire fighting all the time.
After establishing all of the above, the work that was required by me was to:
- Re-establish passion and purpose
- Eliminate their old sabotaging programs
- Reduce their high levels of stress
- Improve their Health & Well Being
- Provide a clear vision and plan
We still needed to support them on their marketing plan, however if we hadn’t addressed the underlying problems of their emotional alignment to the business, no Marketing Plan in place could have solved this businesses problems.
By working closely with the Director we worked on their business planning and far more importantly in this process, their Emotional Wellbeing. We used Meditation, Mindfulness and Hypnosis to re-connect and re-program old sabotaging programs. As you can appreciate this work is not an overnight quick fix, it involves commitment and a willingness to change.
Working together resulted in the company exceeding previous turnover records, but more importantly a happier and healthier business owner.
We are generally conditioned to look at external circumstances to fix our business problems, such as staff issues, business plan, marketing, processes and systems, and whilst these are relevant, what is even more critical to a business, or personal growth is what lie within, it is essential that we look at our Emotional Wellbeing for the answers.”
Wow – thanks Jennie, a very insightful read! 😊
About Jennie Carpenter:
Jennie Carpenter specialises in helping companies to improve employee wellbeing & performance through workshops or one to one sessions, using Mindfulness & Meditation, Personal Development & Health & Well-Being practices. Jennie has over 20 years of experience as a Strategic and Business Coach, coupled with my Mindfulness, Meditation and Neuro-Linguistic Programming (NLP), all of which can be in the form of one to ones, or group workshops.